What began in California's Bay Area with a hoop dream and The Team has since expanded into an independent enterprise in Moe Doe Entertainment for rap artist Clyde Carson. A decade into the business, the MC delivers the biggest record of his storied career in "Slow Down", an every-city street anthem that earth-quaked west coast radio in 2012.
The lead single on Clyde's popular S.T.S.A (Something to Speak About) mixtape, "Slow Down", was the most played song on the Bay Area's KMEL radio and held the number one spot at Power 106 in Los Angeles. With over one million views on YouTube in its first month and nearly two million views to date, the video screens like a Hyphy-crazed episode of Fast and Furious. Crafted as a summer cookout classic, the "Slow Down" remix featured Gucci Mane, E-40, Game and Dom Kennedy.
With the media buzz and national fanfare of Clyde's latest hit single, one might gather the false impression that "Slow Down" was his first single to impact radio. Not true. As a member of The Team, the Moe Doe show runner released "It's Getting' Hot" in 2004, "Just Go" and "Bottles Up" in 2005, and "Hyphy Juice" in 2006. All four tracks charted on urban radio, leading to the national success of The Team's group album World Premiere, which peaked at number 50 on Billboard's Top Indie Albums and number 95 on Billboard's Top Hip-Hop Albums charts, respectively. Moreover, the LA banger "Who's Next", Clyde's highly-anticipated collaboration with legendary producer Dr. Dre, took west coast rap by storm in 2009.
Now with the momentum from "Slow Down" carrying Clyde's S.T.S.A mixtape into the New Year, listeners are quickly selecting their second and third favorites from the project. In LA, the Problem featured "Outta Pocket" has taken off. In the Bay Area, the E-40 featured "All The Way 100" and B Legit featured "Let Me Know" are club favorites. Of course, the any city alcohol anthem "Henney In My Red Cup" has become a social media chat topic with many of Clyde's fans requesting a video for the song. Meanwhile, West Coast club promoters are keeping the rapper's management team busy, requesting to book the artist for shows and appearances at their various venues.
From Hyphy to Hollywood, Clyde Carson has effectively made a name for himself while keeping his Bay Area roots on Hip-Hop's map. His new artist buzz, in what feels like a second-coming, is reminiscent of Atlanta rapper 2 Chainz who emerged as a star after more than a decade on his local Hip-Hop scene. Like the wine-raised in the Napa Valley wine country overlooking his native San Francisco Bay Area, Clyde Carson is a rapper who continues to get better with time.