The Rubell Museum represents a new kind of institution serving as an advocate for a diverse mix of contemporary artists and resource for both the public and art world to engage in a dialogue with them.

Since the Rubells moved to Miami 29 years ago, many museums and public collections have opened and the city has developed a vital arts ecology. They see their new museum as providing a context for art and exhibitions that are available to the public in South Florida and beyond. The new facility will also enable the Rubell Museum to show a unique sweep of contemporary art that cannot be found anywhere else, ranging from seminal works by artists the Rubells first met over 50 years ago and works by artists they just met last week.