Lily Rose has never been one to second-guess herself. After her breakout 2020 viral hit “Villain” was released, the Atlanta native went from local favorite to national name practically overnight – – landing a record deal, joining tours with Sam Hunt, Luke Bryan and Shania Twain, national TV performances and racking up accolades including an ACM Best New Female Artist nomination and GLAAD’s Outstanding Breakthrough Artist Award. But even with the momentum, Lily was still searching – not for success, but for clarity. That clarity defines her next chapter in I Know What I Want, her long-awaited full-length debut arriving October 3. Capturing a new era of creative freedom and blending country, pop and hip- hop influences, Lily is stepping fully into a sound that’s unmistakably her own. Named an artist to watch by CMT, MusicRow, Amazon and more, she continues to carve out a path rooted in bold storytelling, powerful vocals, dynamic stage presence and a deep connection to a rapidly growing fanbase who see themselves in her songs.