After collaborating on hits with Usher, Ying Yang Twins and a host of others since the release of 2002's double platinum plus Kings Of Crunk, Lil Jon & The East Side Boyz were regularly greeted with the same question by fans. 'Everybody always wants to know what's in our cup and Crunk Juice is what we drink,' Lil Jon explains.
As the sponsor of Crunk!!! energy drink, the trio of Lil Jon, Big Sam and Lil Bo felt that Crunk Juice would make a great title for their fifth album. "It's perfect because the album has so many different kinds of stuff on it that it's like a mixed drink, something that's musically intoxicating."