Jordan Davis is a Shreveport-born, Nashville-weathered creative soul with his feet firmly planted in two different eras. The imagery in his songs relies on the same specificity behind such classic, lyrically- driven songwriters as John Prine, Jim Croce and Bob McDill. But the tech-tinged production and silvery phrasing in those same songs embodies the genre-defying musicality of such current acts as Eric Church, Sam Hunt and Lady Antebellum. Kris Kristofferson would likely brand Jordan a walking contradiction – repurposing a phrase he once applied to Johnny Cash – and Davis would heartily agree. “The thing that is weird to me is the pure songwriting fan that I am compared to what I love production-wise,” Davis notes. “I love these huge, big sounds – big drums, loud guitars – but my favorite show to go to is John Prine or Jason Isbell, you know just standing up there with a guitar. They’re seriously opposite ends of the spectrum, but I think that marrying the two, there’s a cool way to do it.” Working steadily on his debut album for Universal Music Group Nashville, Davis is welding those two ideals nicely. The jangly, skittering “Singles You Up,” the picturesque come-on “So Do I” and the propulsive “Take It From Me” each mix those elements in varying degrees, some leaning heavier on the production, others focused more on the lyrics, but all of them held together by Davis’ unique, laidback phrasing. His easy-going nature and focused interpretation of the world around him is easy to identify in those songs, the same way that Jim Croce’s personality came through in some of the music that influenced him. “Those songs take on so much more life if you find out how introverted he was,” says Davis. “He really just wrote songs because they let him say what he wanted to say. You hear a song like ‘I’ll Have To Say I Love You In A Song’ – that probably was him not knowing how to say it, but he knew he wouldn’t screw it up if he sang it. Those songs are awesome.” Davis’ appreciation for competing musical ideas harkens back to his upbringing in Shreveport. The Louisiana city is overshadowed nationally by New Orleans, whose jazz and funk culture are the stuff of legend. Just a couple hundred miles to the east of Shreveport is Mississippi, the hotbed of gut-bucket blues, while just over the border to Shreveport’s west is East Texas and its deep association with hard country and honky-tonk. Writing and playing music was a passion that was passed down in the Davis household. His uncle, Stan Paul Davis, wrote two Top 5 titles for Tracy Lawrence in the 1990s – “Today’s Lonely Fool” and “Better Man, Better Off” – and his dad often wrote songs as a hobby between taking Jordan and his brother, Jacob, to Shreveport Captains minor league baseball games. “Music was around so much, it was just part of our everyday life,” Jordan says. In fact, because music was always around, Davis hadn’t really thought about it as a career possibility. He majored in resource conservation at LSU in Baton Rouge and thought he would pursue a job that would protect the world’s physical attributes. “Conserving the beauty of what makes the country so awesome is important,” he says. “It’s easy to think that it’s gonna be here forever, when really we need to take care of it. Louisiana’s losing land as it is – you know, the state’s disappearing year by year – so it’s definitely a passion of mine.” But so was music. After his graduation from LSU, Jordan got an entry-level environmental job, but he spent plenty of time dreaming of Nashville, where his older brother had already moved to become a songwriter. Jordan periodically sent unfinished songs to his brother, and when Jacob played one for a music executive, he urged Jordan to come to Music City. It was not an easy process for Jordan. He struggled to find people to write with and instead, he tended bar regularly at Ellendale’s – a Southern restaurant in Nashville’s Donelson neighborhood. He continued to hone his songwriting craft on his own; the songs were unusual, mixing his long-running affinity for classic singer/songwriters and modern country radio. Davis heard repeatedly that he was the only person who could perform them and make them work. His decision eventually paid off and after receiving a publishing deal in June 2015, UMG Nashville announced on Leap Day 2016 that the company had signed him to a recording contract. Paul DiGiovanni – a Boys Like Girls guitarist who’s worked with Blake Shelton, Hunter Hayes and Dan + Shay – quickly became one of Davis’ regular co-writers and his producer. “Paul would build a demo and have it done in a day, and you couldn’t listen to it enough,” Davis says. DiGiovanni helped capture the anthemic quality in “Take It From Me” and the party attitude in “Singles You Up,” but also built an appropriately slinky frame for Davis’ conversational “So Do I.” Their working relationship is an ideal pairing, as Davis adjusts to his new creative world. As solid a place as music has held in his life, it’s been only a couple years since he started thinking of himself as an artist as well as a songwriter. “Still to this day, I could tell you who wrote the song before I could tell you who cut it,” he says. Being an artist means rethinking his creative soul just a bit. It’s one thing to write a story song to play in a coffee shop, but it’s another to generate the kind of big-sounding piece that resonates with an arena full of people. Davis is up for the challenge. “Marrying the two is tough because I’ve never until recently had to think about writing a song and how it’s gonna go over live,” he says. “That’s a completely new thing that’s come into my writing.” But he’s seen plenty of signs that he’s making the transition. Few were as obvious as when he played an afternoon set at the start of a New Year’s Eve bash in Jacksonville, Florida. Four guys traipsed across the lawn with beers in hand during the show, and as he sang, Davis watched them stop and huddle, then wander up to the front of the stage, where they remained fully engaged for the rest of the set. Clearly, he had won them over. “They could have easily kept going,” he says. “That was a brand new song, it was the first time we had ever played it live, and it caught ‘em and brought ‘em back. That’s the kind of connection I try to make.” With a creative foot in two places, Davis is well positioned to make a long-term connection. His songs are so musically engaging that they easily attract attention. But they’re also deep enough to hold a listener through repeated exposure. Some of that is accomplished through the sense of physical place woven into his stories. From the street performers and moss hanging from the trees establishing the humid heartbreak of “Leaving New Orleans,” to the painted white lines and late night security cop transporting the listener to a concrete ballroom in “Slow Dance In A Parking Lot.” Jordan Davis has a unique ability to create a sense of place in his songs with his knack for relentless hooks and subtly smart lyrics By melding classic lyric-writing with modern musical texture, Davis is similarly staking out his own spot on the creative map. The cool melodies and understated delivery bring you in. The soul in his characters keep you in place. In Jordan Davis’ place. 

ABOUT ASHLAND CRAFT: Emerging as one of the most exciting new voices in the genre, Big Loud Records’ spitfire Ashland Craft is introducing her own brand of no B.S. Country music. New love-drunk single “Two Wildflowers and a Box of Wine” follows her Soul-infused debut “Trainwreck” to critics’ approval: Billboard raves that Craft “makes a big loud entrance with the captivating Southern rock-tinged, chugging track that recalls Gretchen Wilson,” and American Songwriter hails, “There’s a New Country Badass in Town,” claiming, “This girl has star quality flying out of her boots.” Named Texas Roadhouse’s “Artist of the Month” for December, she will continue dropping an edgy batch of music, after opening tour slots for major artists like Luke Combs, Morgan Wallen and more, plus a Top 10 stint on NBC’s The Voice. Discovering her honky-tonk spirit while cutting her teeth singing Country and Rock covers at a hometown bar in South Carolina, Craft buzzes under the influence of musical heroes Def Leppard, Gretchen Wilson, Chris Stapleton, Bonnie Raitt, and John Mayer.