One Love: The Movement
Clara Lofaro & One Love featuring Mr. Madam / Mandy Lee
Wednesday, Jul 25, 2012 7:00 PM EDT
(7:00 PM Doors)
Canal Room, New York, NY
21 years and over
As a child, Clara Lofaro was a lover of oldies music and found inspiration from the Solid Gold Collection tapes her family collected from the local gas station and two records her parents owned, Yellow Submarine by the Beatles, and Close to You by the Carpenters. Developing an ear for harmonies, Clara took up singing in her local community church and later ventured into musical theater. While she enjoyed playing the mini-skirted, controversial role of Mary Magdalene in high school, she began to feel her calling was to become a solo artist. To learn more about the music business, Clara landed an internship at a recording studio in Toronto called No. 9 Sound where she began to explore the option of perfecting her craft at Berklee College of Music in Boston. There, she was thrown into a pool of musicians from all around the world. Any ego she may have had quickly crumbled. Music was real, transparent and became her every day. Originally planning to pursue music therapy, Clara realized the songwriter in her was unleashing and there was no limit to where this creative path would take her.
To this day, Clara will contest there isnt much glamour to her career but admittedly thats not what shes in it for. Claras passion has always been about reaching people through music and finding a common ground between ever common barriers. Today Clara, (often named CLo and CL by her fans) finds herself in a place she didnt expect. She tours and has released 4 albums as an independent artist, one which she fully produced. She writes regularly for TV/film and signed artists with four songs placed this year alone. Her song, Just Smile will be featured on a Vanity Fair national commercial campaign this spring. Songs, I Choose You and Rescue Me are on promo for the popular reality TV show, The Voice and, Cant Go On is currently streaming on ABC. With various non exclusive publishing deals, and a strong song catalogue, the placements keep flowing in.
Clara has truly found her own soulful voice and has been told again and again that her uniqueness is what makes her shine. Her current self-titled album was produced by Anthony Resta (Collective Soul, Shawn Mullins, Duran Duran), Robert Smith (Lady Gaga, U2, David Bowie, Billy Joel) and Harold Stephan.
Lofaro has performed alongside notable artists across the board including Stevie Nicks, Edwin McCain, Kimberly Locke, and Jeffrey Gaines. She was heard by her largest audience ever when she sang When You Wish Upon a Star for tens of millions of people in the Disney Super Bowl commercials featuring MVP players of the NFL teams.
She has received radio airplay across Canada, on New Yorks WLIR and college stations throughout the Northeast, while 106 VIC radio in Ithaca, NY, named Lofaro's tune One True Thing Song of the Year. Lofaro won Torontos Indie Week, a competition to find the citys best unsigned talent, beating out over 300 other acts to win a distribution deal with the Canadian branch of Universal Music.
Taking home six Toronto Music Awards for her album, Perfekt World, Clara partnered with Action Against Hunger, an international humanitarian organization whose mission is to eliminate malnutrition as a disease around the world. Perfekt World was produced by Mark Turrigiano, (Ingrid Michaelsons, Boys and Girls).